Reading Time: 5 minutes Impersonal automated ‘Spray and Pray’ messages If you have ever purchased a ‘one size fits all’ clothing article, you have experienced the fashion industry’s version… Read More »Don’t display these bad B2B sales behaviours
Reading Time: 3 minutes The practical difficulty of building a combined sales and marketing strategy B2B sales and marketing have traditionally worked towards a separate set of goals; for… Read More »Building a combined B2B sales and marketing strategy
Reading Time: 5 minutes Many salespeople act hastily to rectify stalled deals; they might ask for too big a close or fail to address the client’s needs. Acting in… Read More »Bring a stalled sales deal back to the table
Reading Time: 4 minutes B2B sales is about asking the right questions, and listening to their answers. You should ask these questions of your customers at some point in the sales cycle.
Reading Time: 3 minutes I work with business owners who are very comfortable with the concept of hiring a sales consultant. They have made an investment which needs to… Read More »5 Reasons You Need B2B Sales Consulting
Reading Time: 7 minutes Successful business leaders with direct salesforces all excel in one key area: effectively managing their sales function.